So, you are planning to come up with an online sales channel? It is going to be an exciting journey from website development to marketing. Being a business owner, you need to choose a platform for your website. Well, most people prefer WooCommerce plugin for developing amazing online store.
Introduced in 2011, WooCommerce is the most popular WordPress plugin available for free. Today, it is used by a large number of e-commerce websites. If you love WordPress, you probably would want to go with the WooCommerce for your upcoming online sales channel.
WooCommerce provides you with several advantages, some of them are listed below:
It’s Free
One of the main advantages of WooCommerce is that it is available for free. This plugin will make you sell the products online in the easiest way. It is an ideal option for a person who is planning to launch an online store with tiny capital.
Professional and customizable
Woocommerce is a professional plugin that can be easily customized with a wide range of themes, and for color variety. Its professional layout ensures that your website engages visitors and customers. In order to add more functionality, you can even customize your Woocommerce by downloading apps. Integrating downloaded apps available on the WordPress store is easy.
Read more: Ways to Integrate WordPress Blog on Magento eCommerce Store
It’s highly secure
The best thing about WooCommerce is that it is regularly updated, so you don’t need to worry about any safety issues. As it is updated on a regular basis, it can be easily compatible with latest versions of WordPress. The great community of WooCommerce continuously monitors the codebase for security flaws and pushes updates on a regular basis. With one click update system, removing bugs on WooCommerce is very easy.
It makes analytics easy
If you want to track your eCommerce website, you actually need an analytics tool. The exciting feature of WooCommerce is that it makes analytics super-fast. It represents neat pie graphs of sales by date, individual customer statistics, and average order totals.
It helps you do Content Marketing better
If you are using WooCommerce, you can do content marketing in a better way. With better content marketing, it is easy to target long-tail keywords. You can even share blogs and tutorials with your target customers in order to solve their several problems using the informative content.
It is the buzz word of online marketing right now.
It has a lot of customization options
With 39 themes to choose from, WooCommerce offers a variety of customizations options means you can customize your website all according to your preferences.
So, these are some of the advantages associated with the eCommerce plugin. It is the most popular WordPress plugin available for free. It is preferred by a large number of users for creating an amazing e-commerce store.